Why Millennials Prefer Two-Way Texting with Businesses

Over 83 percent of millennials open a text within 90 seconds of receiving it. Read why this age group prefers texting with businesses over other communication channels like email, voice and social media.

How Travel and Hospitality Companies Can Use SMS to Better Engage Their Guests

Younger travelers are driving the texting revolution. See why now is time for hotels to incorporate SMS into their guest communication strategies – from planning & searching, during travel, to on-property and loyalty use cases.

How Generation Y is Impacting Financial Services

Find out how younger and older Gen Y customers use SMS for mobile banking activities like fraud alerts, money transfers, and bill reminders.

When Real Time Communication Matters

When a customer's credit card is declined, enabling him or her to text their financial institution can resolve the issue immediately, resulting in a positive outcome for both the retailer and the customer.

SMS Engages Your Most Profitable Customers

Smart, interactive engagement with your customers can increase brand affinity, even with your most demanding customers.

Why Millennials Text Rather than Talk

More than any other age group, millennials prefer texting because it’s less disruptive, is more convenient than voice, and is quicker than email. See how much more millennials prefer SMS!

Why Enterprises Use Mobile Messaging

Whether it’s the ability to reach more people, the high open and click-through rates, or the convenience, SMS is becoming the communications channel of choice for a wide array of use cases.

SMS: The Language of 6 Billion People

Learn how three trends in communications technology are rapidly changing the way enterprises talk to their customers, and why SMS is the most widely used communications channel. View the white paper

The Enterprise Mobile Shift

Find out how businesses are using mobile messaging, what tools they’re using to engage their audience, and recommendations for mobile success. View the white paper