RCS Messaging: Create better, richer, more interactive experiences
RCS is SMS on steroids. It lets you deliver interactive, app-like experiences straight to your customers’ SMS inboxes.
We’re helping big brands do this now. If you’re worried about reach, don’t be. Non-RCS phones automatically receive fall-back SMS messages. So why not get started?
Your definitive guide to RCS
Read our ebook for an in-depth look at the features, use cases and benefits that set RCS apart from every other channel. Plus, see what we learned when we asked 2,000 customers to weigh in on the channel.
Get started with RCS
There’s no need to wait until every mobile operator and handset accepts RCS. Every RCS message you send through OpenMarket to customers that can’t yet receive it reverts to an SMS format – or an earlier RCS format. Simple.
The conversion rates are blow-the-doors-off impressive.
Subway
Better engagement, more conversions
Here are some of the things we’ve learned helping customers put RCS to work.
Track every interaction
RCS creates all-new opportunities to capture data and get closer to your customers.
Precise open rates
Know exactly when customers open your messages
On-screen event tracking
See what resonates with your customers in real-time
Custom call-back data
Empower your telesales team with insights based on customer actions
And if you want to build a complete picture of customer behaviour, you can connect RCS into your third-party data sources and internal apps.
RCS in action
We’ve seen the power of RCS firsthand. We helped Virgin Trains launch the world’s first commercial RCS campaign and our partner Mobivity has achieved some astounding results with Subway.
Read about both stories in our case study collection. You’ll learn:
- How Subway used RCS to lift conversion rates by 140%
- How Virgin Trains is creating a better app experience (without the app)
- The massive impact RCS has on engagement rates
- What it’s like to pioneer RCS
The results have been pretty phenomenal. We are now an absolute believer in RCS because our customers love it.
Virgin Trains
Visit London cuts apps out of the equation
Visit London is another RCS pioneer. They’re using it to create smoother, more natural customer experiences by delivering everything users need in-message. Customers can:
- Browse activities in and around London
- Check event timings and book tickets
- Access maps and get directions
And they can do it all without downloading and booting up an app.
Getting started is easy
You can integrate RCS into your comms stack with our easy-to-use API. It’s always available, secure and infinitely scalable. Best of all, you can get up and running in a matter of days.
Our network
Deliver messages anywhere in the world
The best service in the business
Need help getting started? No problem. Want a custom analytics dashboard? We’ve got you. Worried about regulations? Our carrier relations team is on hand.
Service isn’t an add-on for us, it’s at the core of our business and underpins everything we do.
The nitty gritty
Download our datasheet for more detail on the key features of our RCS solution including Universal Profile 1.0 and 2.0 support, message-localization and blacklist management.
