OpenMarket Brings SMS to the Ecosystem

Press release – February 26, 2015

New Capability Extends Reach of Open VoIP, Instant Messaging and IoT Ecosystem to Non-Matrix End Users via SMS

OpenMarket, a leader in enterprise mobile engagement, today announced support for, an open source project and open standard for interoperable IP-based Messaging and VoIP services. As a result, can now provide SMS as a communication channel for developers building interoperable Instant Messaging (IM) for desktop or mobile use, WebRTC calling, and Internet of Things (IoT) solutions using the Matrix standard. To learn more, visit OpenMarket at Mobile World Congress in Barcelona, March 2-5, 2015 (stand 8.1D11).

Globally, SMS reaches over 3 billion mobile users across more than 6 billion mobile devices[1]. In addition, OTT messaging apps such as WhatsApp, WeChat, and Line have also seen explosive adoption rates. This collaboration looks to leverage the popularity of OTT with the ubiquity of SMS to enable developers to create seamless communication experiences for consumers and businesses.

The addition of SMS will allow users of the Matrix standard to message with both Matrix-enabled and non-Matrix-enabled end users, creating an interoperable communications experience. Interactions are managed via Matrix’s open standard API, ensuring one simple interface for all communications. The solution will automatically adapt messages to the appropriate format (OTT or SMS) depending on the end user’s preferences and opt-ins, and an SMS response from a non-Matrix end user will be converted back into an instant message for a Matrix end user. is an innovative project designed to provide developers with an open VoIP and IM/OTT standard that can power feature-rich apps that openly interoperate with one another. The growth of OTT messaging apps has created silos that prevent clients of one OTT app from communicating with clients from another app. aims to break down the walls between these silos, a goal further advanced by this new service from OpenMarket. By combining SMS with IM and VoIP, the Matrix standard can act as a common messaging and data synchronization system for the web – allowing people, services and devices to easily communicate with each other.

“With the breadth and depth of communication channels available to individuals today, any company building an internal or external communication strategy needs to address the fragmentation and interoperability challenges that exist between the existing communication silos,” said Matthew Hodgson,Technical Co-founder of “With this collaboration, we’re breaking down the walls between OTTs and SMS by letting any Matrix developer send and receive SMS using the existing Matrix APIs.”

“No other communication technology can match the ubiquity of SMS, so we are delighted to fuse our expertise in mobile messaging with the team,” said Jay Emmet, General Manager of OpenMarket. “Our solutions are designed to help enterprise customers break through existing silos that can limit communication effectiveness. This new collaboration allows us to drive this goal even further by removing distinctions between SMS and OTT messaging.”

About OpenMarket
OpenMarket, a division of Amdocs, helps enterprises use mobile to transform their business. OpenMarket provides mobile engagement solutions for organizations to optimize their operations and enhance relationships with their customers and employees. Major enterprises choose OpenMarket for our domain expertise, service flexibility, demonstrated performance and reliability, global scale, and corporate maturity. We provide smart, interactive connectivity to more than 200 countries, enabling businesses to engage with nearly every mobile user around the world. Our clients trust us to power their mobile business. For more information, visit

About is an open standard for decentralised communication, providing simple HTTP APIs and open source reference implementations for securely distributing and persisting JSON over an open federation of servers. Uses for developers and enterprises include Decentralised Group Chat, Interoperable WebRTC Signalling and Messaging for the Internet of Things. For more information, visit

About Amdocs
For more than 30 years, Amdocs has ensured service providers’ success and embraced their biggest challenges. To win in the connected world, service providers rely on Amdocs to simplify the customer experience, harness the data explosion, stay ahead with new services and improve operational efficiency. The global company uniquely combines a market-leading BSS, OSS and network control and optimisation product portfolio with value-driven professional services and managed services operations. With revenue of $3.6 billion in fiscal 2014, Amdocs and its more than 22,000 employees serve customers in over 80 countries.

Amdocs: Embrace Challenge, Experience Success.

For more information, visit Amdocs at

Amdocs’ Forward-Looking Statement
This press release includes information that constitutes forward-looking statements made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995, including statements about Amdocs’ growth and business results in future quarters. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be obtained or that any deviations will not be material. Such statements involve risks and uncertainties that may cause future results to differ from those anticipated. These risks include, but are not limited to, the effects of general economic conditions, Amdocs’ ability to grow in the business markets that it serves, Amdocs’ ability to successfully integrate acquired businesses, adverse effects of market competition, rapid technological shifts that may render the Company’s products and services obsolete, potential loss of a major customer, our ability to develop long-term relationships with our customers, and risks associated with operating businesses in the international market. Amdocs may elect to update these forward-looking statements at some point in the future; however, the Company specifically disclaims any obligation to do so. These and other risks are discussed at greater length in the Company’s filings with the Securities and Exchange Commission, including in our Annual Report on Form 20-F for the fiscal year ended September 30, 2014 filed on December 8, 2014 and our quarterly 6-K form furnished on February 9, 2015.

Media Contacts:
Nick McDonald
Barokas PR
Tel: +1-206-264-8220

Mark Fowler
Racepoint Global
Tel: +44 208 811 2142

Samir Nanji
Delany & Co
Tel: +44 790 082 7202

[1] GSMA, “GSMA Announces New Global Research that Highlights Significant Growth Opportunity for the Mobile Industry,” October 2012.