OpenMarket Executive to Speak at CEB Retail Banking Technology Showcase

Press release – June 8, 2016

Learn How E2P Messaging is Transforming How Financial Institutions Communicate with Their Customers

OpenMarket, a leading enterprise mobile engagement company, today announced that Tim Fujita-Yuhas, Director of Product Management and New Product Strategy for OpenMarket, will present “What Financial Services Providers Need to Know About E2P (Enterprise-to-Person) Messaging” at the CEB Retail Banking Summit in Washington, D.C. on Wednesday, June 15th  at 9:30 AM ET . He will speak on how financial institutions (FIs) can use SMS for marketing as well as text banking. For example, FIs can text-enable their toll-free numbers to process customer service requests instead of using a live agent. Clients can also use text messaging to facilitate new account originations, confirm account funding and process money transfers.

Fujita-Yuhas will also join a panel discussion titled, “Making the Digital Application Work for Your Customers” on Tuesday, June 14th at 3:00 PM. He’ll discuss the role of chat bots and text messaging in customer service.

The CEB Retail Banking Technology Showcase brings together senior financial services executives to assess the provider landscape and accelerate decision-making on technology investments. The two-day event includes panel discussions, interactive roundtables, and a Solutions Showcase for financial services partners and suppliers. For more information, visit:

About OpenMarket
OpenMarket, a division of Amdocs, helps enterprises use mobile to transform their business. OpenMarket provides mobile engagement solutions for organizations to optimize their operations and enhance relationships with their customers and employees. Major enterprises choose OpenMarket for our domain expertise, service flexibility, demonstrated performance and reliability, global scale, and corporate maturity. We provide smart, interactive connectivity to more than 200 countries, enabling businesses to engage with nearly every mobile user around the world. Our clients trust us to power their mobile business. For more information, visit

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Kristin Scheidegger
Barokas PR
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