OpenMarket Warns Businesses Not to Ignore the Empathy Gap in TED Talk

Press release – June 19, 2017

OpenMarket Chief Evangelist Oisin Lunny will discuss the biggest driver of business growth and profitability at TEDxRapidCity

SEATTLE, Washington – June 19, 2017 – Oisin Lunny, Chief Evangelist at OpenMarket, a global leader in mobile messaging, will speak at TEDxRapidCity 2017 on Wednesday, June 28 around the event’s theme, “Connected”. Lunny will present a session on harnessing the power of empathy in business-to-consumer communications.

Society’s current state of the “Phono Sapien” is at an all-time high, with nearly 100 percent mobile device penetration. In addition, the adoption of mobile devices has initiated an entirely new era of global consumer behavior, one that demands personalized, timely, and relevant communications from businesses—with zero margin for error. Through timely current events, Lunny will define SMS Empathetic Interactions in business-to-consumer communications and reveal why it’s critical more now than ever to be there for your customers.

WHO: Oisin Lunny, Chief Evangelist, OpenMarket
WHAT: Connected, TEDxRapid City 2017
WHEN: Wednesday, June 28th
WHERE: Performing Arts Center, 601 Columbus Street, Rapid City, SD 57701

Lunny is an experienced keynote speaker and conference chair, appearing at over 150 conferences worldwide. In his role as Chief Evangelist at OpenMarket, Lunny helps the biggest brands in the world use mobile messaging to connect with their customers in the moments when it counts.

For more information about TEDxRapidCity 2017, please visit here.

About OpenMarket
OpenMarket helps the biggest brands in the world use mobile messaging to connect with their customers in the moments when it counts. When they need to be there and be responsive in real-time. When customer experience isn’t just a buzzword: it’s an obsession. OpenMarket combines a powerful, scalable and reliable platform with a deep understanding of how text messaging can transform business processes. It works closely with clients to deliver timely, useful and context-sensitive mobile messaging that surprises and delights their customers around the world at massive scale. OpenMarket calls this the Empathetic InteractionTM and its changing the way enterprises engage with their customers. With trusted relationships with mobile operators across the globe, OpenMarket offers faster time to market, and ongoing support for its enterprise customers. OpenMarket is an Amdocs company and is headquartered in Seattle, Washington, with regional offices in Detroit, London, Sydney, Pune, and Guadalajara.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.

Media Contact:
Kristin Sandberg
Barokas PR for OpenMarket
Tel: +1-206-264-8220