A leader in transfusion medicine (blood collection, testing, logistics distribution, etc.) needed to boost their mobile messaging capabilities to maintain communications with a wide network of stakeholders during the pandemic: hospitals, patients, donors and more.
So they set up a short code campaign. By texting ALERTS to a short code, people can opt into a recurring messaging program, receiving messages like:
“Your test results are in. Please contact the clinic for your results. Reply HELP 4 info or STOP to end. Msg&DataRatesMayApply.”
“This is your appointment reminder for April 10th. Text HELP 4 info or STOP to end. Msg&DataRatesMayApply.”
Simple messages like these are helping to ensure lifesaving transfusions keep flowing from donors to the people who need them most.