When you’re dealing with people’s hard-earned money, you need a communications channel that reaches them within seconds – anytime, anywhere.
Most important, you need a tool that they actively use. That’s why SMS is such an important channel for finance – and why email doesn’t quite cut it.
While just over 20% of emails in the finance sector get opened, 98% of texts are read, pretty much straight away. What’s more, you can receive an SMS anywhere with a mobile signal – no data required.
