France

The key details for mobile messaging in France are below. We have full one-way reach to all mobile operators in this region. For a datasheet that contains more information, such as best practices and the proportion of subscribers on each mobile operator, please contact us.

See help for an explanation of each field.

Region

Western Europe

Dialing Code

33

1-way

Yes

2-way

Short Code & Long Code

2-way Setup Time

1

Primary Character Encoding

GSM

Max Characters for Single-part message

160

Multi-part messages

Yes

Delivery Receipts

Yes

Mobile Number Portability

Yes

Alphanumeric Originator maintained on 1-way

Yes*

Alphanumeric Originator Registration required

No

Short Code maintained on 1-way

Overwritten

Local Long Code maintained on 1-way

Overwritten

International Long Code maintained on 1-way

Overwritten

* Notes

You can begin messaging using alphanumeric originators immediately (you do not need to pre-register the originator). If using long codes for 2-way, there may be daily volume limits. Advisable to use a short code for high volume campaigns. UK VMN Sender ID will not be sent via direct A2P routes. Bouygues does not support Unicode (therefore Emojis can not be sent).

Guidance / Restrictions

Regulations France has 2 shortcode ranges: 36xxx -> only for marketing messages 38xxx -> only for otp (one time password), alerting and notifications messages (no marketing). Undeclared traffic will be treated as marketing messages. Traffic through 36xxx is not allowed between 20:30 and 08:00 GMT+1, on Sundays and French public holidays. Content Restrictions There are no restrictions other than those mentioned above and those that prevent abuse (spam, phishing, etc). Opt in required for marketing messages. Sender Restrictions When sending marketing messages with an alphanumeric Originator, the message content must contain instructions for the recipient to unsubscribe. When using the 36xxx shortcode and a recipient replies with STOP (or equivalent), you are obligated to remove that number from your database. All messages must be sent in French.