Blog post9 Mar 2016 OpenMarket Wins Bronze in 2016 Stevie Awards The Stevie® Awards recently announced its 2016 winners, and OpenMarket took home the bronze for the “Award for Innovation in Customer Service – Telecommunications Industries.”… Learn more
Blog post4 Mar 2016 Why Ad Blocking is the Future of Advertising The mobile advertising world was rocked in February of this year when startup Shine started announcing network level ad blocking agreements with the mobile phone companies such as Three. For… Learn more
Blog post1 Mar 2016 Domino’s: A Slice of Mobile Engagement OpenMarket is in the business of Mobile Engagement. But what does that mean? I find one of the best ways of describing it is through a real world example. Here’s… Learn more
Blog post25 Feb 2016 The Connection Between Mobile Messaging and Customer Service When you look at mobile messaging and the many ways that it can be used in the business world, you could argue that the biggest potential lies in customer service.… Learn more
Blog post24 Feb 2016 How Financial Institutions are Using Mobile to Redefine Personal Banking I recently had the pleasure of presenting at a Financial Services webinar with Mark Schwanhausser of Javelin Strategy & Research. We talked about the “Convenience Conundrum of Digital Banking” where… Learn more
Blog post23 Feb 2016 How ‘Direct’ Should You Be? When two people communicate and you are the famous fly on the wall, you will observe very different levels of directness depending on personal character and cultural background. Being very… Learn more
Blog post18 Feb 2016 SMS: The Most Underutilized Sales and Marketing Tool Around Companies that understand the value of SMS in terms of sales and marketing feel like they have access to a secret recipe. That’s how effective and under the radar this… Learn more
Blog post11 Feb 2016 The Value of Mobile Messaging for IT and Security Mobile messaging is expecting a major breakthrough in 2016 as more industries recognize the value of SMS and the many capabilities that come along with it. In particular, experts are… Learn more
Blog post4 Feb 2016 The Value of Mobile Messaging for Customer Service Customer service is an essential function for any business. It’s what makes your brand experience unique, and what keeps people coming back to you, even if they might have had… Learn more
