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Blog post
4 Dec 2018

The AT&T shared short code ban: Next steps for the A2P industry

The impact of AT&T’s newly announced code of conduct to prohibit the use of shared short codes is being felt throughout the A2P SMS industry.…

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Blog post
27 Nov 2018

The AI-powered fight against SMS spam

In recent years, organizations everywhere have turned to SMS to communicate with their customers. This has been good for customer experience and great for business.…

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Blog post
17 Nov 2018

Industry Incident Notification

OpenMarket became aware of a data breach incident in the SMS industry, involving Voxox (formerly Telcentris), when it was made public on Friday, November 16, 2018.…

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Blog post
1 Nov 2018

GSMA study: Consumers ready for RCS business messaging 

With its unparalleled opening rates (and opening times) SMS is a no-brainer for companies trying to communicate urgent information with their customers. But SMS is…

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Blog post
2 Oct 2018

3 reasons your outbound marketing isn’t working

You’ve got a good product. You know who your audience is. Your data is current. And you use multiple channels. But they’re still not working.…

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Blog post
24 Sep 2018

An empathetic A2P message benefits both you and your customer

 Messaging your customers requires an interesting balancing act. You want them to like receiving messages from you but, ultimately, you get in touch because you…

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Blog post
18 Aug 2018

How to make your CX brilliantly forgettable

Great customer experience doesn’t have to be memorable. Nobody sets out to make a forgettable company. The most successful businesses tend to be the most…

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Blog post
13 Aug 2018

Great CX feels like texting your mom

To improve customer retention, look at your SMS history with your mom. No really. When businesses try to improve customer experience, they tend to focus…

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Blog post
9 Jul 2018

A little empathy goes a long way to satisfy customers

Technology has transformed customer expectations forever. But you don’t need big tech or big budgets to meet soaring standards – just a different way of…

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